Colette Wasson is a experienced business executive and global strategist with more than 25 years of experience in leading business strategy, digital transformation and organizational change. As the CEO and cofounder of Business Bridge Inc., she specializes in delivering strategic business advisory and leadership services to help organizations align business goals with innovation, drawing on her unique background that combines a Bachelor in Science (Computer Science) with a Masters of Business Administration.

Before resuming her advisory services with Business Bridge in the Fall of 2025, Colette spent over seven years as CEO of The Learning Bar (TLB), a global EdTech company operating in four countries (Canada, Australia, US and India), with 60 staff and consultants. At TLB, she cultivated a purpose-driven culture focused on student success, led the development of global strategy, and fostered values-centered leadership. Colette is dedicated to the development of people and talent, while consistently focusing on client needs. She excels at coordinating teams across varied regions and functions. She promoted teamwork and collaboration across the global organization, uniting everyone around shared strategic goals to support ongoing growth and provide greater value to global clients.

Colette is also recognized for her commitment to innovation. She collaborated closely with the leadership team to spearhead and direct the development of the data strategy, responsible AI implementation, and broad data and AI governance policies. She ensured that all staff received training on properly managing data and responsible usage of AI, while safeguarding sensitive student data and confidential information, and facilitated a thorough understanding of data privacy and cybersecurity regulations across every jurisdiction where TLB operates.

Prior to her time at TLB, as a Management Consultant with Business Bridge, Colette managed strategic healthcare programs for the New Brunswick Department of Health.  This included managing the Integration of Primary Healthcare Services under one umbrella and leading other major initiatives like the Family Medicine program and the New Brunswick Drug Plan.

Her consulting experience includes senior management roles at PricewaterhouseCoopers (Ottawa) and EDS Canada (Fredericton), where she managed large-scale programs.

A fluently bilingual leader, Colette is also a passionate advocate for diversity in business, STEM, and technology. She is the recipient of the ITAC IT Hero Award, co-founder of “Women in IT” in Fredericton, and an active mentor supporting community organizations and the next generation of leaders.